{"id":889,"date":"2019-06-06T00:00:00","date_gmt":"2019-06-06T00:00:00","guid":{"rendered":"https:\/\/www.simplybusiness.co.uk\/knowledge\/articles\/how-to-become-a-beauty-consultant-uk\/"},"modified":"2025-10-15T14:12:54","modified_gmt":"2025-10-15T14:12:54","slug":"how-to-become-a-beauty-consultant-uk","status":"publish","type":"knowledge","link":"https:\/\/www.simplybusiness.co.uk\/knowledge\/freelance\/how-to-become-a-beauty-consultant-uk\/","title":{"rendered":"How to become a beauty consultant \u2013 a step-by-step guide"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">If you\u2019re keen on becoming a self-employed beauty consultant, here\u2019s what you need to know \u2013 including how to get experience as an in-store beauty consultant first.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"whatisabeautyconsultant\">What is a beauty consultant?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A beauty consultant offers advice on beauty products in order to sell them to clients. Beauty consultants do this by offering makeovers and product samples, and talking to clients about things like skin care regimes and cosmetics that may suit them.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Beauty consultants work at the beauty counters in department stores, in salons and in spas. Some beauty consultants are self-employed and don\u2019t work at a specific retail location \u2013 they may host parties to sell products, or promote cosmetics on social media or over the phone.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"beautyadvisordutiesandresponsibilities\">Beauty advisor duties and responsibilities<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A beauty consultant or beauty advisor at a department store is responsible for managing a makeup counter and promoting the products to customers. Duties usually involve:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"wp-block-list-item\">keeping the makeup counter neat and tidy and restocking products<\/li>\n\n\n\n<li class=\"wp-block-list-item\">answering customer queries and giving advice on cosmetics<\/li>\n\n\n\n<li class=\"wp-block-list-item\">showcasing the products, perhaps by offering samples or doing makeovers<\/li>\n\n\n\n<li class=\"wp-block-list-item\">handling transactions such as sales and returns, and gift wrapping items<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"becominganinstorebeautyconsultant\">Becoming an in-store beauty consultant<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">If you want to get experience as a beauty consultant before setting up your own business, you could become a beauty consultant in a shop or department store. You\u2019re unlikely to need any particular qualifications, although you may be expected to have some GCSEs, including English and Maths. A diploma or NVQ in a retail or beauty-related course isn\u2019t usually essential, but may help you find a job.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To get a job as a beauty consultant (and to eventually start a successful business) you\u2019ll need to be friendly and approachable, willing to learn about the products you\u2019re selling, and neatly presented. Retail experience will be a plus when you\u2019re applying for jobs, and a knowledge of and passion for cosmetics will definitely help.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You may be able to find an apprenticeship in retail or beauty that could help you get started. You can search for apprenticeships on the <a href=\"https:\/\/www.gov.uk\/apply-apprenticeship\" rel=\"noopener noreferrer\" target=\"_blank\">government\u2019s website<\/a>.<\/p>\n\n\n\n<div id=\"nba-body-001\">\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"sellingbeautyproductsfromhome\">Selling beauty products from home<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">You can also sell beauty products from home as a beauty consultant or representative of a particular brand.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">There are lots of big health and beauty brands that work with freelance beauty representatives in the UK, including <a href=\"https:\/\/www.thebodyshop.com\/en-gb\/consultant-at-home\" rel=\"noopener noreferrer\" target=\"_blank\">The Body Shop<\/a>, <a href=\"https:\/\/www.avon.uk.com\/become-a-representative\/\" rel=\"noopener noreferrer\" target=\"_blank\">Avon<\/a>, and <a href=\"https:\/\/uk.nyrorganic.com\/shop\/corp\/area\/become-a-consultant\/\" rel=\"noopener noreferrer\" target=\"_blank\">Neal\u2019s Yard Remedies<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Check the websites of your favourite cosmetics brands to see if they\u2019re looking for beauty representatives, and if so what kind of package they offer.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Part of your business might involve visiting different clients and doing makeovers in their homes. You&#8217;ll be expected to know the right products to use and advise them on different aspects of their beauty regime.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"becomingafreelancebeautyconsultantstepbystep\">Becoming a freelance beauty consultant \u2013 step-by-step<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Once you\u2019ve chosen which brand(s) you want to represent, you need to fill in an online application form and then get a starter pack of products or a brochure from the company. The startup cost will vary depending on the company, but you may have to spend around \u00a350 or \u00a360 on your initial pack of products.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"1writeyourbusinessplan\">1. Write your business plan<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Remember it\u2019s a business you\u2019re setting up, so you should spend some time putting your <a href=\"\/knowledge\/strategy\/how-to-write-a-business-plan\/\" data-type=\"knowledge\" data-id=\"1199\">business plan<\/a> together. This will help you work out your overall goals and how to go about achieving them.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2sortthelegalities\">2. Sort the legalities<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">As you\u2019ll be earning freelance income you\u2019ll need to choose a legal structure for your business, which means working out whether you want to be a sole trader or a limited company. There are pros and cons for each structure \u2013 find out more about <a href=\"\/knowledge\/starting-out\/sole-trader-vs-limited-company\/\" data-type=\"knowledge\" data-id=\"1532\">sole trader vs a limited company<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sole traders will need to <a href=\"\/knowledge\/business-structure\/register-as-self-employed\/\" data-type=\"knowledge\" data-id=\"1501\">register as self-employed with HMRC<\/a>, whereas limited companies have to <a href=\"https:\/\/www.gov.uk\/limited-company-formation\" rel=\"noopener noreferrer\" target=\"_blank\">set one up properly<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3marketyourproducts\">3. Market your products<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Next, you need to find ways to sell the products, whether it\u2019s by hosting health and beauty parties, promoting the products to your friends and family, or using online tools like social media or an online store to spread the word. If you\u2019re promoting a particular brand, they may offer you some form of training or support.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When you make sales, most of the money will go back to the company, but you\u2019ll receive a commission (a cut of the profits) on what you sell. For example, you might receive 25 per cent of the profit, and also receive other perks like free or discounted beauty products.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"4buildyournetwork\">4. Build your network<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">You don\u2019t usually need any particular qualifications or experience to sell beauty products from home. To be successful, however, you\u2019ll need to be a good salesperson and ideally have a wide network of people to promote your products to. Having a large social media following is likely to help.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Beauty representatives can earn lots of money by selling beauty products from home, but it can be hard work to make sales. Many people do it alongside another job or childcare commitments, because it can be flexible and part time.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"5choosetherightbeautyconsultantinsurance\">5. Choose the right beauty consultant insurance<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Having the right <a href=\"\/business-insurance\/beauty-consultants-insurance\/\">beauty consultant insurance<\/a> policy in place can protect you, making sure you can continue trading if the worst happens. Here are the key covers for most businesses:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"wp-block-list-item\"><a href=\"\/business-insurance\/public-liability-insurance\/\">public liability insurance<\/a> \u2013 this covers you if someone is injured or their property is damaged and then they blame your business<\/li>\n\n\n\n<li class=\"wp-block-list-item\"><a href=\"\/business-insurance\/employers-liability-insurance\/\">employers\u2019 liability insurance<\/a> \u2013 if you grow your business and take on staff, it\u2019s likely that this will be a legal requirement. It covers you if a member of staff gets ill or injured as a result of working for you<\/li>\n\n\n\n<li class=\"wp-block-list-item\"><a href=\"\/business-insurance\/professional-indemnity-insurance\/\">professional indemnity insurance<\/a> \u2013 as a beauty consultant you\u2019ll be giving advice to clients \u2013 this covers you if you make a mistake that leads to a financial or professional loss for them<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">There are covers available for your stock and equipment, too, so be sure to check out all your options.<\/p>\n\n\n\n<div class=\"wp-block-group has-azure-200-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-94e519ba wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--80);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--80);padding-left:var(--wp--preset--spacing--40)\">\n<h3 class=\"wp-block-heading has-text-align-center\" id=\"insureyourbeautyconsultantbusiness\">Insure your beauty consultant business<\/h3>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">Find tailored <a href=\"\/business-insurance\/beauty-consultants-insurance\/\">beauty consultant insurance<\/a> with Simply Business. Combine the likes of <a href=\"\/business-insurance\/public-liability-insurance\/\">public liability insurance<\/a>, <a href=\"\/business-insurance\/professional-indemnity-insurance\/\">professional indemnity insurance<\/a>, and <a href=\"\/business-insurance\/stock-insurance\/\">stock cover<\/a> in one single policy. Run a quick quote online now.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/quote.simplybusiness.co.uk\/business\">Start your quote<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div id=\"nba-body-end\">\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Fancy working as an in-store makeup advisor or working from home as a brand\u2019s beauty representative? Here\u2019s the lowdown on becoming a beauty consultant.<\/p>\n","protected":false},"author":3,"featured_media":26267,"comment_status":"open","ping_status":"closed","template":"","meta":{"sb_hreflang":"","sb_hreflang_url":"","disable_breadcrumbs":false,"sb_breadcrumbs":[],"sb_reviewed_by":"","sb_review_date":"","sb_enable_content_gating":true,"footnotes":""},"categories":[335,110],"hidden-category":[],"coauthors":[91],"class_list":["post-889","knowledge","type-knowledge","status-publish","has-post-thumbnail","hentry","category-freelance","category-business-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to become a beauty consultant<\/title>\n<meta name=\"description\" content=\"Fancy working as an in-store makeup advisor or working from home as a brand\u2019s beauty representative? Here\u2019s the lowdown on becoming a beauty consultant.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.simplybusiness.co.uk\/knowledge\/freelance\/how-to-become-a-beauty-consultant-uk\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to become a beauty consultant \u2013 a step-by-step guide\" \/>\n<meta property=\"og:description\" content=\"Fancy working as an in-store makeup advisor or working from home as a brand\u2019s beauty representative? 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